St Andrew's First Aid
October 21 2011
Scotland's preferred provider of First Aid services for over one hundred years, St Andrew's First Aid has announced that it's engaged the services of Edinburgh based MediaVision to help with its media needs.
Previously dealing direct with media owners St Andrews are convinced of the benefits of using an agency, particularly in the current economic climate.
Making the announcement Chief Executive Stuart Callison said ...
As a charity it's vitally important that our marketing spend represents good value for money, so we're delighted to be working with MediaVision and are convinced the depth of experience they provide will have a significant impact on both the value and performance of our upcoming television advertising campaign.
MediaVision's Managing Director Sue Holloway suggested that Mediavision's experience working for retail and direct response clients has helped other charities that they work with achieve increased public awareness and looked forward to helping St Andrew's First Aid remind us all just how important first aid training is; in the home, in the workplace and in every day life.